"Unternehmer zählen zu den glücklichsten Menschen"
Warum soll ich Unternehmer werden? Welche Umfelder sind besonders förderlich, um eine Firma zu gründen? Und in welchen Branchen gibt es derzeit besonders viel Potenzial für Start-ups? Diese und…
It’s proven that entrepreneurs are among the happiest people in the world
Dietmar Grichnik is Professor of Entrepreneurship and Director of the Institute of Technology Management at the University of St.Gallen (HSG). In the interview with the Swiss Startup Group, he…
Look for smart money, not dumb money!
As investors hunt for the next unicorn, you hunt for the right investor. For the funding of your startup, you will always have several options that have their advantages and disadvantages.…
How much money do you need?
The investment is the runway for your startup to take-off successfully. The decisive question is: how much do you need before you earn? The runway The capital requirement for your runway is the…
Fail until you succeed
Failure, quick iteration and optimization is part of the formula for success of startups, but this will only work if you test critical points of your startup. Securing survival The first premise for…
Underpromise and overdeliver!
Founders know the problem: They have a clear goal, but they do not know how to get there, yet. With your developed Problem-Solution Fit (Profiling) and your Product-Market Fit (Prototyping), the goal…
Wie Amazon in Deutschland den Markt dominiert
An Amazon kommt man in Deutschland momentan sowohl als Händler als auch als Käufer kaum vorbei. In einer Studie des Center for Entrepreneurship der Universität St.Gallen wurde nun ermittelt, dass der…
Define your affordable loss!
Now at the latest, you may ask yourself: "What am I willing to lose?”. The possible answers to the “upside” question – “How can I profit?” – are too uncertain. We know neither the characteristics nor…
Welcome to the jungle of intellectual property rights!
Protection strategies for your intellectual property can help you to secure a future competitive advantage, in a best-case scenario through a – at least temporary - monopoly position. Finding the…
What do you need to implement your offer?
As a part of the co-creation, you have refined your goals together with your partners. But now it is up to you to realize them. Turn your view inwards again and put your own value chain to the test.…